COVID-19 was devastating to the eco-tourism industry and resulted in a massive loss in bookings and clients. According to the World Tourism Organization, “tourism is one of the sectors most affected by the COVID-19 pandemic, impacting economies, livelihoods, public services and opportunities on all continents. All parts of its vast value-chain have been affected”.
Digital marketing can be a powerful tool to reboot your eco-tourism business (need a refresher on what eco-tourism is?) get back on track with bookings for the post-COVID-19 travel boom, but most eco-tourism hotels fail to maximize their impact with digital marketing due to a lack of resources or knowledge.
This is where Tiny Planet Digital, a digital marketing agency, comes in. We are a team of professionals who specialize in services ranging from creating beautiful photography and videography to showcase your dream destination, to the technical nitty-gritty of responsive web development.
Read on to find four fantastic benefits of using an agency for your tourism marketing company!
1. Gaining insight into the Industry Secrets
Just like how a seasoned eco-tourism hotel owner knows how to craft the perfect stay, Tiny Digital Planet knows how to increase the visibility of your eco-tourism business. Using the right keywords in your website could put you ahead of your competitors through a quick Google search. While most people understand what search engine optimization is, it is a different matter to successfully finesse the Google algorithm for the maximum pay-per-click or reaching the most leads. So, we are professionals at what we do, and we are more than happy to help you get ahead at Tiny Planet Digital.
2. Reducing Third Party Hires
Tiny Planet Digital offers 15 different types of marketing services, its range is comparable to an all-inclusive holiday stay. Therefore, a digital marketing agency such as ours can be responsible for all of your digital marketing needs from content creation to streamlining your website for the best customer experience. Instead of hiring and accounting for 15 different individuals, you can streamline your marketing needs by letting us take care of them.
3. Greater Organizational Productivity
Let’s face it: your productivity decreases when you try to juggle multiple jobs at the same time… even if you’re very good at all of those tasks. Hiring a marketing agency can help alleviate that pressure. With us, you can focus on what you do best as an eco-tourism business owner. Leave it to us to keep a careful eye on the important key performance indicators!
4. Peace of Mind
Being an eco-tourism business owner isn’t an easy job. Many people depend on you, and it can feel overwhelming to be the boss especially during these tough times. Although in-house marketing feels more budget-friendly, a multi-specialty digital-marketing agency promises results and a job well done. You can count on us to totally transform your eco-tourism brand for the post-COVID-19 grand reopening.
This way, you can focus on crafting the best welcome-back tourism package and let us take care of the rest.
Want to know more about what we offer? Book a free discovery call today!
This blog post was written by Celina Fu